New Twitter Logo

 Why did Elon Musk change the Twitter logo? 

Both Musk and his team have offered a series of explanations for the rebranding. In one Tweet, Musk said the “X” design served to “embody the imperfections in us all that make us unique,” while in another he pointed out his personal affinity for the letter.

While in another he pointed out his personal affinity for the letter.Why did Elon Musk change the Twitter logo? Both Musk and his team have offered a series of explanations for the rebranding. In one Tweet, Musk said the “X” design served to “embody the imperfections in us all that make us unique,” while in another he pointed out his personal affinity for the letter.

Changes In Twitter:

The tech billionaire replaced the company's blue bird silhouette with “X,” a term for what he has described as an “everything app.” Elon Musk has made one of the most visible changes to Twitter since he took control of the social media company last fall: replacing its widely recognized bird logo

The social network might not stop at just replacing the logo. Musk said the company will eventually “bid adieu to the Twitter brand and, gradually, all the birds.”

Late Sunday, Musk changed his profile picture to the new Twitter logo. Twitter’s official account @Twitter has also changed its name and display picture to the new X logo.

Twitter didn’t have its iconic bird logo during the initial years of its existence. In 2010, the company officially adopted the emblematic logo called “Larry the bird” — it is named after the legendary Boston Celtics basketball player Larry Bird.

The company’s move to change its branding comes days after Musk replied to a user saying it is still in “negative cash flow” because of a “~50% drop in advertising revenue plus heavy debt load.”

Effects:

Why the Twitter Logo Works. There's little doubt that the bird logo has played a significant role in the company's success.

It was Twitter's focus on simplicity that drove people to the platform in the first place, and their logo has always been a part of the elements that communicate this ethos to their users.

Features:
Twitter has announced that now web users can return to a timeline as per their choice by closing the 'For You' or 'Following' tabs. 
With the help of the new Twitter Blue feature, subscribers will be able to Edit Tweets, upload 1080p videos, and get a reader mode.